WILLIAM BOASIAKO ANTWI
DESCRIBE YOUR BUSINESS
Billie’s jerseys is a company that deals in sports materials (apparel, equipment, trophies etc.) and also customization and embroidery of materials. It partners Smart Jerseys Hub to deliver quality and affordable sports materials to customers all over the nation.
Name of your business: Billie’s Jerseys
How many customers do you have?
Billie’s Jerseys has customers all over the country (Ghana) and currently operates actively in two regions: Ashanti and Eastern.
If given the grant what would you do with it?
Billie’s jerseys currently partners Smart Jerseys Hub in providing sports materials to customers nationwide. When given the grant, it will help Billie become the sole owner and brand distributor of sports materials within the region and beyond.
Problem(s) of Billie’s Jerseys
Billie is currently having problem with getting his own place and heat compressing machine to help in customization of sports materials in order to provide quality and affordable services to his customers.
A solution to the problem
Billie aims in getting a heat compressing machine as soon as possible if not his own place, to enable him deliver quality customizing services to his customers, thus, saving cost on monies paid to Smart Jerseys Hub whenever he uses their machine for customization.
Business Mission Statement:
Billie’s Jerseys aims to become the sole leading sports equipment supplier in the region and country at large. We will provide a wide range of high-quality sports equipment, apparel, and trophies to schools and individual supporters. This can be achieved by
– Developing relationships with schools and sports teams
– Attend sports events and trade shows
– Utilize social media and online advertising
– Offer discounts and promotions to loyal customers
How Long Have You Been In Business?
Billie’s jerseys have been in operation for the past six years.
Your Net Income
Depending on the number of pieces of equipment ordered, Billie is able to amass an income of GH₵ 2000 – GH₵ 2500 ($ 131.93 – $ 164.91) a month, which is about GH₵ 24,000 – GH₵ 30,000($ 1,583.14 – $ 1,978.92) a year.
Service or Product Deliverable:
Billie orders/imports sports materials from China, Thailand and USA which takes a maximum of three (3) months to arrive.
Customers then come to the shop or order via our social media platforms and get their product in a day.
Describe Your Best Customer:
My customers are sports enthusiasts; being; sports fans, schools into sports and individuals seeking quality and affordable sport materials.
Why Customers Do Business With You Rather Than With Your Competitors?
The prices of jerseys from BILLIE’s jerseys shop are relatively cheaper as compared to those from different shops and regions, hence, customer feel okay purchasing from us, knowing very well they are getting quality product too.
List Your Services Or Products And Their Prices:
– Sports equipment :
Football……$25.40 per unit
Football nets…….$20.32 per unit
– Apparel (jerseys/shorts/socks,)……$7.30
– Trophies and award plaques…… $19.95 per unit
– Customization services (e.g., logo printing, embroidery, etc.)…….$2.00
How Do Customers Know That You Exist?
- Social media
- Friends advertisement and Referrals
- Influencer marketing
Why Did You Choose This Business?
I saw a friend got scammed with low quality kit at an expensive price six years ago and got sad. I made it my duty to help my friends get quality sports kit at an affordable price and later decided to add a little profit to it whiles making sure the prices were still the best.
List Your Top Ways To Find New Customers:
1. Social Media Marketing: Establish a strong presence on Facebook, Instagram, Twitter, and LinkedIn. Share engaging content, promotions, and events to attract followers and drive sales.
2. Influencer Marketing: Partner with local sports influencers, coaches, and athletes to promote our brand and products.
3. Email Marketing: Build an email list and send regular newsletters to subscribers showcasing new products, promotions, and events.
4. Content Marketing: Create informative blog posts, videos, and guides on sports-related topics to attract potential customers and establish our brand as a thought leader.
5. Event Marketing: Attend and sponsor local sports events, tournaments, and trade shows to showcase our products and build relationships with potential customers.
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How Will You Use The Money? (Include Pictures Of The Product/Services
This money will be a huge boost and upgrade in my quest to becoming a sole owner and distributor of sports material since I can finally purchase a Heat Compressor machine and Vinyl Plotter machine which will help me save the money I pay to Smart Jersey Hub and other shops for using their machines.
Figure 1: Heat Compressor Machine: $350.00
Figure 2: 5 in 1 Heat Press Machine: $400.00
Figure 3: Vinyl Plotter Machine: $600
Rent: $630.00
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Share about your family and picture here:
William Boasiako Antwi (Billie) comes from a family of six (6); the parents and four children (2 gent and 2 ladies) with Billie being the second child but first son of the family.
Contact Details:
Phone number: +233243498001
Email: williamboasiakoantwi@gmail.com
Course Facilitator Details: OSEI EMMAUEL
Phone:+233554807083
Email:entrapovkumasidistrict@gmail.com